Web analytics for SaaS founders who need answers, not a data project.
See where signups come from, what AI says about your product, and which traffic turns into Stripe revenue—without hiring an analyst or stitching together four tools.
14-day trial · 50K pageviews · From $9/month · AI visibility on paid plans
The founder's analytics gap
You can see sessions. You can't see the business.
GA4 shows you sessions and sources. Stripe shows you payments. Product analytics shows you in-app behavior. Somewhere in between is the question you actually care about:
Which traffic creates customers—and what should we do next?
Traffic without signups
You know which pages get visits. You don't know which pages get the right visits—the ones that start a trial or book a demo.
Signups without revenue context
You know a signup happened. You don't know the source, the time to convert, or whether that channel produces customers who pay.
AI answers without measurement
Your buyers ask ChatGPT and Perplexity for recommendations. You don't know whether you're in the answer, which competitor is, or whether AI referrals convert.
Analytise connects the website, the signup, and the payment—and puts the AI answer layer alongside them.
A 20-minute ritual
One weekly review. Five questions. One action.
You don't need a daily dashboard habit. You need a repeatable review that turns data into a decision.
- 1
Where did qualified traffic come from?
Look at sources, top pages, and entry pages. Separate “traffic” from “traffic that started a trial.” If a channel brings visitors but no signups, it's entertainment—not acquisition.
What to check: Top pages, referrers, UTMs, Search Console queries.
- 2
Which signup goal moved?
Set URL-based goals for /signup, /trial, /demo, or your thank-you page. Compare this week to last week. A drop in signups with flat traffic is a conversion problem; a drop in both is a traffic problem.
What to check: Goals, conversion rate, funnel drop-off.
- 3
Which source is linked to revenue?
Connect Stripe or Dodo Payments. See revenue, AOV, time to convert, revenue per visitor, and revenue by source/country. Now you can compare channels on money, not clicks.
What to check: Revenue, AOV, time to convert, revenue by source.
- 4
What does AI say about us?
On a paid plan, add 10 buyer prompts on Starter or 30 on Growth. Look for prompts where competitors appear and you don't. Read the actual answer before acting on sentiment.
What to check: Mention rate, share of voice, competitor gaps, citations.
- 5
What is the one fix for next week?
Pick one: a page that needs a clearer CTA, a source that needs more investment, a prompt that needs a comparison page, or a form that needs less friction. Write it down. Re-check next week.
The setup
The metrics that matter for a SaaS website.
Signup and trial goals
Use URL-based goals for the actions that matter: /signup, /trial, /demo-booked, /thank-you. See which sources and journeys drive each one.
Why it matters: a pageview is not a pipeline.
Traffic sources and UTMs
Tag campaigns consistently. Analytise captures referrers, UTMs, campaigns, and ad-click IDs, so you can separate “newsletter” from “organic” from “AI referral.”
Why it matters: “direct” is not a channel strategy.
Top pages and entry pages
See the pages people land on and the pages they read. Find the content that attracts qualified visitors and the pages that send them away.
Why it matters: the homepage is not always the front door.
Journeys
Follow the path from source to page to signup, including the time and trigger. See whether people convert in one visit or after a week of touchpoints.
Why it matters: the last click is not the whole story, even if you're not doing multi-touch attribution.
Stripe/Dodo revenue
Connect Stripe with a restricted key or Dodo Payments. See revenue, AOV, time to convert, revenue per visitor, revenue by source/country, and AI referral revenue.
Why it matters: revenue is the scoreboard.
AI referrals
Group traffic from ChatGPT, Claude, Perplexity, Gemini, Copilot, and other AI tools. See which pages AI sends people to and what they do next.
Why it matters: AI is becoming a real acquisition source—and it often hides in “direct.”
AI visibility
Track buyer prompts across ChatGPT, Perplexity, and Google AI Overview. See mentions, share of voice, sentiment, position, citations, and competitor gaps.
Why it matters: the answer can shape the shortlist before anyone visits your site.
Prompt examples
- best analytics for SaaS startups
- Google Analytics alternative for SaaS
- privacy-first analytics for SaaS
- Analytise vs Plausible
- how to track ChatGPT traffic
- does Analytise work with Stripe?
Why Analytise
Built for the founder who is also the marketer.
One script, not a tag-manager project
Paste one snippet into your site. Works with Next.js, WordPress, Webflow, Shopify, or any custom site where you can add a script.
Goals and journeys, not just pageviews
See signups, trials, and demos—and the path that led to them. No need to build a custom event schema before you can answer “which page converts?”
Revenue next to traffic
Stripe/Dodo sync turns payments into revenue conversions. See which source, country, and AI platform are linked to revenue—not just sessions.
AI visibility without a second tool
On a paid plan, track the prompts buyers use. See where competitors appear and you don't. Compare AI answers with AI referral traffic and revenue.
Privacy-first by default
Two first-party cookies, no third-party cookies, no IP storage, no cross-site profiles. A data model you can explain to your team and your customers.
What this is not
A clear analytics layer—not your entire stack.
Analytise is website and marketing analytics with payment revenue and AI visibility. It is not:
- A product analytics platform for in-app events (use Mixpanel/Amplitude).
- A CRM or sales pipeline tool.
- An MRR, churn, or subscription billing platform.
- A multi-touch attribution or ad-spend ROAS platform.
- A white-label agency reporting tool.
Why we say this
Bad-fit trials waste your time. If you need in-app funnels, CRM stages, or multi-touch attribution, use the right tool for that job. Analytise is the layer that connects the website, the signup, and the payment.
Pricing
Start at $9. Upgrade when the traffic does.
Every paid plan includes all analytics features, unlimited websites, and revenue integrations. AI visibility is included on paid plans, not the trial.
Starter
$9/month
- 50K monthly pageviews
- 10 AI visibility prompts
- Monthly scans
- Goals, funnels, journeys, autocapture
- Stripe/Dodo revenue sync
- AI referral detection
Growth
$29/month
- 100K monthly pageviews
- 30 AI visibility prompts
- Weekly scans
- Everything in Starter
500K
$49/month
- 500K monthly pageviews
- 30 AI visibility prompts
- Weekly scans
- Everything in Starter
- 14-day trial with 50K pageviews.
- AI visibility is paid-only.
- Yearly billing includes 2 months free.
- Prompt limits are account-wide across all websites.
Questions, answered.
Know which traffic becomes customers.
Start your 14-day trial. Add your site, set your signup goal, and connect Stripe or Dodo. Then, when you're on a paid plan, add the 10 AI prompts your buyers actually use.
14-day trial · 50K pageviews · From $9/month · AI visibility on paid plans